I'm a designer & art director based in Sofia, Bulgaria. Over the past 10+ years, I have worked on digital experiences, products, design systems, installations and brand campaigns. Equally versed in UX and visual design, I'm excited about creating strategically-driven, thoughtful work and collaborating with talented people from all disciplines.
Currently, I'm a freelance designer at Instrument.
Previously, I spent 2 years at Apple with strong focus on mobile user experience, and 7 years at NEXT-DC, a digital creative agency. I've lead the execution of digital experiences and campaigns for brands like Heineken, Renault, and Canon.